Legal

Privacy Policy

Last updated: July 5, 2026

This policy explains what information SaferDealer collects through this website, how we use it, and the choices you have. We keep data collection to what we need to answer your questions and help your dealership.

Information we collect

We collect the information you choose to give us. When you submit a contact or assessment form, that typically includes your name, dealership, email address, phone number, and any message you send. We also collect standard technical data your browser sends, such as your IP address and general usage information, which helps us keep the site secure and working.

How we use your information

  • To respond to your request and follow up about a gap assessment or engagement.
  • To send information you ask for, such as a checklist or template.
  • To operate, secure, and improve this website.

We do not sell your personal information.

How we share information

We share your information only with service providers that help us run the business, such as our email delivery provider, and only so they can perform work on our behalf. We may also disclose information if the law requires it. If we introduce your dealership to a Managed Security Service Provider or other partner, we do so with your knowledge and agreement.

Data retention

We keep the information you submit for as long as needed to answer your request and, where a working relationship follows, for as long as that relationship and our record-keeping obligations require. You can ask us to delete your information at any time.

Your choices

You can ask us what personal information we hold about you, ask us to correct it, or ask us to delete it. To make a request, email sales@saferdealer.com or call (434) 317-6669.

Security

We take reasonable steps to protect the information you share with us. No method of transmission or storage is perfectly secure, so we cannot guarantee absolute security, but we work to protect your data in line with the same standards we help dealerships meet.

Changes to this policy

We may update this policy as our practices or the law change. When we do, we will revise the date at the top of this page.

Contact us

Questions about this policy? Email sales@saferdealer.com, call (434) 317-6669, or write to SaferDealer, 700 12th St Suite 135, Lynchburg VA 24501.